Lowell Giving, a charitable fundraising unit which is run entirely by the team at Lowell Group, the UK’s leading debt purchasing specialist, has raised £12,245 for good causes during 2012.
Throughout the year, team members at Leeds and Preston-based Lowell organised and took part in a host of events to raise money for four ‘charities of the quarter’ that they nominated and voted for themselves. The charities they chose were Cancer Research UK, Brain Tumour Research and Support across Yorkshire, Help for Heroes and the Alzheimer’s Society.
Fundraising events ranged from collecting unwanted items for charity shops, cake bakes and quizzes through to a tandem sky dive and a series of team challenges, including the Great North Run and the Yorkshire Three Peaks.
The events raised £1,200 for Cancer Research UK, £2,078 for Brain Tumour Research and Support across Yorkshire, £1,878 for Help for Heroes and £2,398 for Alzheimer’s Society.
In addition to raising money for the four charities a team from Lowell took part in the infamous Trailtrekker Challenge, a 100km trek through the Yorkshire Dales in under 30 hours, which raised £4,691 for Oxfam.
Dicky Davies, Lowell Group’s business development director, who is the internal ambassador for Lowell Giving, commented:
We set up Lowell Giving in 2011 to provide a more focused approach to charitable fundraising within the company and to encourage team member participation and ownership, and I’m really proud of what’s been achieved again this year.
Team Lowell really stepped up to the plate – almost 50 per cent of team members across Leeds and Preston took part in fundraising events during the year.
In 2013 Lowell Giving will be adopting a different approach, focusing support on one charity throughout the year, which, as previously, has been voted for by team members.
Lowell’s chosen charity for 2013 is Leeds Children’s Charity, which aims to give local children aged 7-11, from some of the most deprived areas of the city, the chance to visit the seaside, make friends and have fun. The charity runs its own holiday centre near Morecambe and the children are typically put forward by their schools to be considered for a place.
Dicky Davies explained:
By splitting our annual funds across four charities we’ve had a wide-reaching impact, but this year we’re keen to really get under the skin of a charity and have an even bigger impact. We’re looking forward to building a deeper relationship with the Leeds Children’s Charity, offering them the skills and time of our team as well as supporting them financially.